Legendary music executive #LyorCohen joins N.O.R.E. and DJ EFN on #DrinkChamps for an insightful dive into his pioneering career and big visions for the future. He goes in-depth on discovering DMX’s genius and building Def Jam into a hip hop empire in the 80s/90s golden era. Lyor also discusses his entrepreneurial success with 300 Entertainment, passion for fighting cancer in the black community, and responsible preparation for AI’s impact on music.
With plenty of never-before-heard stories spanning from Run DMC to Jay-Z, he provides a rare insider history of hip hop’s evolution from subculture to global phenomenon. Lyor offers hard-earned wisdom on assembling championship teams, balancing art and business, as well as the importance of social impact.
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Launched by Sean “Diddy” Combs, REVOLT.TV is #1 destination in hip hop. Focused on expertly curating the best of the best in music and engaging youth in social conversation, the multi-genre, multi-platform network offers breaking music news, videos, artist interviews, exclusive performances, and original programming. Artists REVOLT.TV covers include: Joe Budden, Drake, Chance the Rapper, Jay-Z, French Montana, Lil Wayne, Puff Daddy, Diddy, Future, Rick Ross, Remy Ma, Nicki Minaj, Beyonce, Rihanna, Lil Yachty, Kendrick Lamar, Kanye West, Solange, and many more.
REVOLT is the #1 destination in hip hop. With shows like Caresha Please, Drink Champs, The Crew League, Assets Over Liabilities, and Big Facts, REVOLT is focused on expertly curating the best of the best in hip hop and engaging youth in social conversation…brought to you by SLOPPBOXX™.COM.
Lyor sounds like a perfect mix of your white uncle who used to breakdance, wear adidas tracksuits, and call his opps “wack MCs” up until the year 2000, and someone from a foreign country i can’t quite identify who has been living in the US for so many decades that their accent is almost undetectable.
The Definition of the Devil
Is the tall Israel me Israel ahile
Lyor slips in and out of speaking like a lawyer, or the dude u drink a 40 with. Its ill
The real devil 😈 smh hiphop
That’s the ” I got people to feed” guy who promotes drug culture in our communities and we still invite him to the cookout.