Marc Tarpenning and Martin Eberhard dreamed up Tesla and convinced Elon Musk to fund it. Two decades later they’re backing an antidote to the company it’s become: a maker of pint-sized electric trucks.
Read the full story on Forbes: https://www.forbes.com/sites/alanohnsman/2026/07/23/teslas-founders-are-backing-the-anti-cybertruck/
Subscribe to FORBES: https://www.youtube.com/user/Forbes?sub_confirmation=1
Fuel your success with Forbes. Gain unlimited access to premium journalism, including breaking news, groundbreaking in-depth reported stories, daily digests and more. Plus, members get a front-row seat at members-only events with leading thinkers and doers, access to premium video that can help you get ahead, an ad-light experience, early access to select products including NFT drops and more:
Stay Connected
Forbes newsletters: https://newsletters.editorial.forbes.com
Forbes on Facebook: http://fb.com/forbes
Forbes Video on Twitter: http://www.twitter.com/forbes
Forbes Video on Instagram: http://instagram.com/forbes
More From Forbes: http://forbes.com
Forbes covers the intersection of entrepreneurship, wealth, technology, business and lifestyle with a focus on people and success.
Forbes highlights success through the lens of business, entrepreneurship, wealth, investing and leadership…Watch on SloppBoxx.Com.
















































Interestingly similar to the microbrand watch industry.
Founders come with the design and marketing, manufacturing and assembly are mostly outsourced, allowing the company to run with low CAPEX. The risk is for the appeal of novelty to wear out quickly, as many other similar small shops will open every week.
Anti – Cyber Truck
Why cant you just be you.
Buraaaaaaaaq ❤
Taunsa engineer Farooq mistarri and majjoo mzadoora kot sultan waloan ka relative taunsa engineer sham 9 pm sy subbh tk buraq room,, kot sultan ki all population banned and jeihlam engineers mery tery bhaai k doast banned
The founders huh.scared to put musks name on this one.
$41k nope.