From Stocking Walmart Shelves To Her Face On The Shelf: The Rise Of Chef Tini

In this episode of the Under 30 Podcast, hosts Alex and Zoya sit down with viral culinary sensation Tineke Younger, widely known to her 12 million supporters as Chef Tini. She shares her rapid entrepreneurial trajectory, recounting how she pivoted from stocking grocery shelves to seeing her own face printed on products on those very shelves.

00:00 – Introduction: The Under 30 Not So Humble Brag
01:44 – From Walmart Shelves to Global Brand Collabs
02:55 – Swapping High School Classrooms for Trade School
06:34 – Surviving Cutthroat Kitchens and Chef Egos
11:05 – The Two-Week Notice: Gordon Ramsay & London Risk
16:26 – The 4-Year Blueprint Behind the Viral Mac & Cheese
22:31 – Stand Your Ground: Dealing with Corporate Brand Partners
25:03 – Capital Allocation: Smart Investments in Generational Land
27:48 – Unrealistic Dreams: Hired Chefs for Soup Kitchens
31:35 – Marketing with Marvel & Bunking the Under 30 Myth

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