Startup taking donations for LA fire victims, but rejects ‘fast fashion’ from Zara, H&M

Pickle, a sustainable fashion brand, found itself in… a pickle… while collecting clothes to donate to victims of the LA fires — after it nixed donation of “fast fashion” brands like Zara and H&M. Page Six Senior Reporter Carlos Greer shares this story.

The company has an app that allows people to rent clothes from other people’s closets, and it also has a brick-and-mortar spot in the West Village. The whole idea is “driven by a desire to break free from the endless cycle of fast fashion,” according to the website.

One would-be-do-gooder, who dropped by the store with some clothes to LA’s suffering residents, told Page Six that the shop denied kids’ clothes from (gasp!) Zara and H&M on Sunday.

Read more at https://pagesix.com/2025/01/13/gossip/sustainable-clothing-company-rejects-donations-of-fast-fashion-from-brands-like-zara-and-hampm-for-victims-of-la-fires/

#california #wildfires #donations #fashion

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